Black Friday is almost here. It’s the most significant day not only for shoppers but retailers as well. Since the holiday season is right around the corner, the gift buyers rush will spike sales. As a result, it turns into a massive profit for businesses.
The 2019 holiday season is expected to be massive. The National Retail Federation expects holiday sales to increase by 3.8% to 4.2% from 2018.
The first sale that seems to rise off the performances of its company this weekend is Amazon. Even though Black Friday means “doorbuster” sales, lots of shoppers are purchasing gifts online. Costumers are flooding the site for big shopping events such as Prime Day and Black Friday.
Why These Sales Will Gain
At the same time, the company has announced that it would accelerate its standard Prime shipping speed from two days to one day. This announcement will make the tech giant even more attractive and convenient for last-minute gift-givers.
The second company that predicted to rise its stocks on Black Friday is Target. The company’s sales have almost doubled this year and are expecting more gain for the holiday season.
Target has doubled the number of employees focused on helping customers to get their orders quickly. Furthermore, Target has added 10,000 new toys and thousands of gifts under $15. This gives shoppers various options at any price point.
The third one is Best Buy. Electronics retailers like Best Buy are a popular destination for Black Friday. The company sells televisions, smartphones, and video game consoles, which are popular gifts for the holiday season. Moreover, Best Buy is the most-searched-for company for Black Friday.
The last one is Hasbro – a toy and board game company. It brings in nearly two-thirds of its revenue in the second half of the year. Also, the company could be a big success this year thanks to the release of Frozen 2 as Hasbro makes licensed toys from the franchise.